2022-23 Undergraduate Catalog

PHE 404 Health Communication & Social Marketing

This course is designed to provide students with a critical understanding of the effects of the media—mass, social, and participatory—in promoting and impeding the achievement of public health goals. Emphasis will be placed on learning how to design, communicate and evaluate effective health promotion messages. Students will design a digital media-based health communication campaign.

Credits

4

Prerequisite

PHE 403

Corequisite

PHE 405

Distribution

Nursing

Offered

Spring